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Many of users asked for it, so UMi Mobile make a iPhone 7 Plus Vs UMi Plus comparison video: How much of a difference is there between a iPhone 7 Plus Price $769 and a $219 one in terms of system speed and reactivity? To answer this question, UMi put side by side latest effort of Apple, iPhone 7 Plus and latest product of a Chinese brand, the UMi Plus. 
Before proceeding further, let’s have a brief look to the specs of both devices:
Apple iPhone 7 Plus was launched in September 2016. The phone comes with a 5.50-inch Retina touchscreen display with a resolution of 1080 pixels by 1920 pixels at a PPI of 401 pixels per inch.
More on iPhone 7 Plus Specs, it is powered by quad-core Apple A10 Fusion processor and it comes with 3GB of RAM. The phone packs 32GB of internal storage cannot be expanded. As far as the cameras are concerned, the Apple iPhone 7 Plus packs a 12-megapixel primary camera on the rear and a 7-megapixel front shooter for selfies.
The Apple iPhone 7 Plus runs iOS 10 and is powered by a 2900mAh non removable battery. It has an aluminum body and measures 158.20 x 77.90 x 7.30 (height x width x thickness) and weighs 188.00 grams.
The Apple iPhone 7 Plus is a single SIM (GSM) smartphone that accepts a Nano-SIM. Connectivity options include Wi-Fi, GPS, Bluetooth, 4G. 
Coming to UMi Plus was launched the very same day as the iPhone 7, in September 2016. The phone comes with a 5.50-inch touchscreen SHARP display with a resolution of 1080 pixels by 1920 pixels at a PPI of 401 pixels per inch.
The UMi Plus is powered by Helio P10 Octa Core processor and it comes with 4GB of RAM. The phone packs 32GB of internal storage and can be expanded up to 128GB. As for the cameras, the UMi Plus packs a 13-megapixel primary camera on the rear and a 5-megapixel front shooter for selfies.
The UMi Plus runs Android 6.0 (7.0 already on development) and is powered by a 4000mAh non removable battery. It is made of 6000 series aluminium metal and measures 150.80 x 75 x 8.50 (height x width x thickness) and weighs 185.00 grams.
The UMi Plus is a dual SIM smartphone that accepts two Micro-SIM or one Micro-SIM and one Micro-SD card. Connectivity options include Wi-Fi, GPS, Bluetooth, Hotknot, 4G. Check out iPhone 7 Plus Vs UMi Plus: Speed Test Video below:
On paper, the $550 difference doesn’t appear so evident looking at the specs, isn’t it? But let’s see what happens putting them side-by-side.
Instead of benchmarks, we wanted to do some real-life usage tests, because we believe people want to see how their potential phone would behave in most common operations instead of seeing some numbers which probably would mean nothing to them.
So, in this very specific iPhone 7 Plus Vs UMi Plus speed test, tuber focused on the opening speed of various apps, which usually are determined by the system optimization, quality of the hardware parts (processor, RAM type and speeds, Type and speed of memories used and so on) and the platforms these apps are more optimized for.
So, they opened the gallery on both devices, and they were on par. The same happened with Maps and with the Browser. iPhone 7 Plus managed to get slightly better opening times on shooting pictures and opening games.
Honestly, we were quite surprised because we didn’t expect the UMi Plus could match the iPhone 7 Plus in some of these operations, considering the enormous price difference and the fact that IOS fits like a glove Apple’s devices, which are way more optimized than Android ones. 
We believe those emerging chinese brands are shaking the market quite a bit, with €177 you are able to buy a phone which looks like a flagship, feels like a flagship and performs almost as THE flagship.
Do you need to fork out those extra money to purchase the best smartphone in the market? It really depends on your needs, but a phone like the UMi Plus we analyzed was capable to do everything we demanded without issues. Sure, the camera on iPhone 7 Plus has a better quality, but you may very well purchase a good DSLR with the price difference and do some real professional shoots which no smartphone is able to achieve. That’s to say that the price-quality ratio on the UMi Plus is impressive, you may be able to save an important amount of money without having to compromise your user experience.
